Sterts Arts came to us back in July 2022 with an urgent logo design brief. They were organising a Youth Amateur production of Joseph and the Technicolor Dreamcoat, by special arrangement with the Really Useful Group, with special permission to recreate the iconic logo with a Sterts twist – although this was to be approved by none other than Sir Andrew Lloyd Webber himself!
No pressure then!
We knew we could do justice to this request and set about creating a modern, vibrant logo to provide the perfect centrepiece for the production.