We created an effective Facebook and Instagram advertising campaign for Wipe Out Lakeside that was optimised to reach their target audience. We ran the campaign between May and September, which was the ideal time frame to reach potential ticket buyers and drive sales
The campaigns were successful in generating over 18 million impressions and 2 million engagements, and showing a massive increase in sales when increasing ad spend.
We also managed to drive relevant, engaged traffic to the website with over 160,000 clicks. Due to the setup of the booking system, we weren’t able to track the final conversions, but the increase in ticket sales proved that our campaigns were doing their job!
Overall, this campaign was an overwhelming success for Wipe Out Lakeside and Ed Hopkins PR, achieving all their desired results. Another successful partnership that drove big results!
