The team at Teejlab were just starting out with their new launch of API Discovery when they first made contact and they had a huge amount of information and knowledge they wanted to share. They needed some help in terms of how to summarise this information into bitesize chunks and lay this out in a way that would appeal to their potential customers online. In terms of design, they were keen to compete with the big names within the software industry, with similar clean styling, with an individual twist.
Individuality has been provided throughout the site, with custom designed artwork and logos to suit the brand (- I am particularly proud of my rocket in a lightbulb!). Small shapes, symbolising the different APIs, add a pop of colour throughout the website. Clear divisions between sections, with contrasting call to action buttons provide visitors with a clear navigation of the website, allowing them to delve deeper into a subject if required. This allowed us to keep areas of long text to a minimum, providing a more reader-friendly design. I look forward to doing further work with the team at Teejlab as they grow and expand!
“We were introduced to Jessica through a colleague based in the UK. Being a Canadian company, I was initially sceptical to outsource the design of our marketing website due to logistical challenges. However, I was pleasantly surprised with the final outcome, as Jessica managed and delivered the project in an utmost professional manner. Quality of her work, as well a thoughtful execution of our product ideas, can be seen in our website that she designed and built from the scratch. Although our colleague in the UK was coordinating the entire effort, Jessica made the entire process very transparent (from sketches, design layouts, and all the way to a functional website) through email updates and telecons while we were based in Canada. Overall, Jessica is a very strong woman entrepreneur who has found her success in ensuring the success of companies like us. I wish her all the best in her future endeavours.”